Red Packet Media

Red Packet Media is a Hong Kong media & event production company producing films, video content, social media, Web, and events. Organizer of Aotearoa International Film Festival promoting New Zealand cinema, actors and filmmakers in Asian markets.

Film Festivals

We organize AotearoaIFF2024, the inaugural Aotearoa International Film Festival, which will take place in Hong Kong and will bring together two cultures heavily influenced by movies, during an exciting 3-day event in 2024. Aotearoa is the Māori-language name for "New Zealand".

Content Creation

Our creative team brings an extensive experience of social media and Web content creation. We create and produce content of all forms and scale, from coprorate videos, to social media posts, graphic designs, copyrighting, and short reels. We also have wider media production capabilities for screenplays, short films, videos, and documentaries.

Media Production

The Red Packet Media core team has over 60 years of combined experience in Feature Films, TV, Sports, Radio, Documentary and Film Production. We collaborate with an large crew of film industry professionals, who bring their exeprtise in various departments from camera to sound, editing, make-up artists, actors, stunt performers and many more.

Red packets, more commonly known as Hong Bao (in Mandarin) or Lai See (in Cantonese), are gifts presented at social and family gatherings such as weddings or holidays such as Chinese New Year. The red color of the envelope symbolizes good luck and is a symbol to ward off evil spirits. Red Packets are also given on film sets in Hong Kong and Mainland China whenever an actor gets killed on screen.

Aotearoa IFF Organizer

Red Packet Media organizes and produces the AOTEAROA INTERNATIONAL FILM FESTIVAL, which will be hosted in Hong Kong in 2024 during an exciting 3-day event. Aotearoa stands for New Zealand in Māori language. AIFFHK2024 will be the first of its kind bringing together these two cultures through cinema and filmmaking. Hong Kongers and New Zealanders share a common passion for movies. Since the famed Lord Of The Rings trilogy showcased the epic landscape of New Zealand as amazing film locations, is now used for many Asian movies including Hong Kong’s Crouching Tiger Hidden Dragon: Sword of Destiny and more recently Dynasty Warriors.

Sponsorship opportunity

With Aotearoa IFF, our mission is to create a unique cultural event that will showcase diverse voices, promote emerging talent, and create an enriching experience for both filmmakers and audiences alike. This year, we will connect the New Zealand culture with Hong Kong and we rely on the generous support of our sponsors to ensure the success of this important cultural endeavor.


Film & Video Production

The Red Packet Media founders Semiquaver Iafeta and Philippe Joly, have spent decades in the movie industry in Hong Kong and Mainland China as actors playing in action films and TV series, some of which have been huge blockbusters in cinema and in streaming. In recent years, they moved into writing and directing short films, dcumentaries, and shows. They are now applying their knowledge and passion for film into the prodcution side of Red Packet Media for films, documentaries, videos, and other content creation.

The Team

Red Packet Media was founded by a team of film professionals in Hong Kong, who between them share a combined experience of over 60 years in the industry (feature films, blockbusters, independent films, short films, TV series, sports, documentary and film production, screenwriting and more...)

Semiquaver "Semi" Iafeta (co-founder)

Semi is a former international rugby player and TV Sports producer of Rugby Asia Channel on Setanta Sports with a reach of 52M TV households across 16+ Asian countries. Semi then turned to acting and played roles in popular films and TV shows in Hong Kong and China (Helios, Flying Tiger, Big Brother, Abduction...) as well as in Hollywood films shooting in Hong Kong such as Ghost In The Shell with Scarlett Johansson. He recently produced and directed a Martial Arts Series and is the festival director of the Aotearoa International FIlm Festival.


Philippe Joly 狼森 (co-founder)

Philippe is an actor, who regularly plays the villain in action films in Hong Kong and Mainland China, where he was given the Chinese name Langsen 狼森 (literally Wolf Forest). He has shared the screen with some of the biggest names in Asian cinema in a long list of feature films and popular TV series. Philippe is also a filmmaker, who regularly writes and directs short films and indie projects. Aside from his movie career, he has an active business life as a technology entrepreneur, alumni of the Hong Kong Science & Technology Park (HKSTP), and he is known within the startup community for his various startups and tech ventures.


Mike Leeder a.k.a "Big Mike" (Advisor)

Mike has quite the resume, but in a nutshell he is a Casting Director, and Producer based in Hong Kong. He has worked in Asia and Internationally on such projects as Rogue One: A Star Wars Story, Jet Li’s Fearless, Jackie Chan’s Rush Hour 3, CZ 12 and Kung Fu Yoga, Donnie Yen’s Ip Man franchise, Chasing the Dragon, Big Brother and Raging Fire, Keanau Reeves Man of Tai Chi, RZA’s Man with the Iron Fists saga, Gareth Evan’s The Raid: Redemption and Havoc starring Tom Hardy, the star studded Triple Threat, Yuen Woo-ping’s True Legend, Baz Luhrman’s Australia, The Expendables 4, Ivan Sen’s Loveland and Goldstone, and much more, including various TV projects for the BBC, HBOAsia, Netflix, Channel Four, Discovery Channel, National Geographic and CCTV. He is also a prolific Blueray commentator specializing in Asian and International Cult Cinema.


Crew

Red Packet Media has turn key production capabilities with a crew of Camera Operators, Writers, Sound Engineers, Make-up Artists, Photographers, Designers, Actors, Stunt Performers, and more film industry professionals.

"When we create content, or produce a big event , or make a film, whatever the format or the scale may be, it is eventually always about telling a story. We are storytellers." - Red Packet Media

Get In Touch

Contact Red Packet Media and its team of film industry porfessionals for all your media and event production needs.

RED PACKET MEDIA LTD.

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